Thursday, December 10, 2009

Print Publishers going Digital

Five print publishing giants recently announced their intent to adapt to the quickly-changing world of media and technology. Major magazine publishers Hearst, Condé Nast, Time, and Meredith along with book and newspaper publisher The News Corporation have committed to working on a uniform digital way to present content.

No dates or time frame have been announced for the project, but its general manager says that as soon as a full color and interactive eReader for magazines and newspapers is announced, publishers want to be ready with a full, exciting, enjoyable experience for readers. Consumers will presumably be able to download magazine and newspaper issues from an online store similar to iTunes or Hulu for magazines. While I am partial to curling up with a magazine than an eReader, it's good to know that the publishers of my favorite titles are committed to working together on a digitized version of magazine content. It will be interesting to see how this new digital medium presents itself in the years to come.

Photo courtesy of Flickr user thebittenword.com
http://www.geeksugar.com/6599819

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